Ed’s Letter

Welcome to our Spring Edition

Working in the magazine business keeps me busy, and if I’m honest, a convenient excuse to dodge life admin. But give me a time limit, say getting ready for a holiday, and I’m folding T-shirts like I’m competing for suitcase packer of the year.

Deadlines can often feel unnecessary, but without them, things have a way of drifting. Go back to the 2020 large-scale, involuntary experiment and what happened when structure was removed from life; the results were banana bread, jigsaws and series binging watching.

The truth is, our brains are wired to conserve effort, and our bodies usually go along with that plan. One of the few things that nudges us into action is a bit of pressure; a deadline, a limited window, or the feeling that something needs to happen now.

That’s exactly why picking up the phone and calling a business to sort a job at home can be so effective. Once it’s booked in, it stops being that vague task hovering on your mental to-do list and becomes a real appointment with a real outcome. Suddenly the leaking tap, the broken gutter, or the long-ignored maintenance job actually gets done; not because you found the motivation, but because you created a moment when it had to happen. Sometimes the easiest way to beat procrastination is simply to hand the job to someone whose deadline is showing up at your door.

Until next time

Yours, Jude and the Go Local Team

The Go Local story

Independent & Proud

Go Local is an independent magazine and directory of truly local services for businesses and services covering Ripponden, Sowerby Bridge, Elland, Greetland, Stainland and Outlane.

Go Local was launched in 2005. The magazine aims to promote truly local businesses to local people – like yourself!

Local Values

The magazine is edited by Jude, with support from a small, friendly, and dedicated team.

Jude has lived most of her life in and around the Greetland and Barkisland areas and has been part of Go Local for nearly ten years. Before becoming editor, she taught English and maths to members of the armed forces. She has also run a small business in Elland, which gives her a genuine understanding of the challenges local businesses face when trying to reach potential customers.

Go Local is proudly independent and not part of a franchise. The team is passionate about producing a truly local, authentic community magazine that connects residents with local businesses and plays a small but meaningful part in supporting local business growth.